Cetrix Blog

Defining your Museum through its Global Presence

Stewart Balanchine - Oct 31, 2018 11:03:06 AM

Establishing a global brand is about defining who and what you are as an organization. It is your answer to the question: what is your museum and what does it do?

Topics: Digital Marketing Automation- Digital Transformation Solution- Salesforce for Museums

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Marketing Automation Improves the ROI for Museums

Stewart Balanchine - Oct 31, 2018 9:29:03 AM

As the cultural and education markets grow more competitive, museums must take advantage of everything they can get out of their marketing automation platform. Fortunately, a good marketing...

Topics: Digital Marketing Automation- Salesforce for NonProfits- Salesforce for Museums

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Automation Helps You Establish a Global Museum Brand

Paul Nilsen - Oct 31, 2018 8:56:58 AM

Developing a global brand will take the concentrated effort of everyone in your organization. It will require research on your current position, the current state of the world, and the...

Topics: Digital Marketing Automation- Salesforce for NonProfits- Salesforce for Museums

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Museum Marketing Challenges and Solutions in Digital Transformation Era

Stewart Balanchine - Sep 29, 2018 7:10:50 PM

Museums: Challenges

The digital revolution has brought with it a host of amazing opportunities for its users, and consequently has created a new breed of consumer. The expectations of consumers...

Topics: Salesforce for Museums

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Minneapolis Institute of Art Journey into the Cloud Solutions

Paul Nilsen - Sep 13, 2018 6:48:15 AM

Cultural institutions around the world are looking for ways to update their collections for the digital age. Today’s patrons, trustees, and donors demand new digital experiences. Art museums are...

Topics: Salesforce for Museums

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