When Amazon Web Services (AWS) was launched in 2006 it was a small technology startup within a larger multinational.
It was not clear what direction AWS would take and so the team wanted a flexible, scalable software solution to take AWS where it wanted to go.
AWS knew that Salesforce was more than a CRM system but rather a ready to go platform on which to build the functionality they needed.
Using Sales Cloud, Community Cloud, Salesforce 1 App and Data.com AWS:
AWS also uses custom Apps for budget management and Communities for education.
Salesforce provides AWS’ sales reps with a single, simple view of its customers and is available where and when they need it.
The team are fed with the next steps in the customer journey plan to keep them on track with commitments:
Data now works harder:
With Salesforce AWS keeps its customer at the center of its operations:
AWS has integrated other tools and processes with the single platform:
Are now all managed with Salesforce.
Salesforce scalability means that it has grown with the business and team:
Salesforce scalability meant it could grow with the business.
Through a single integrated Salesforce platform AWS works with partners in 190 countries.