Go beyond basic integration with

Salesforce Predictive MarTech Alignment

Implement technology solutions that make aligning your team around data, processes, and accountability simple. 

Misalignment means serious money for your organization.

Our complete integration solution increases the probability of success, and the overall efficiency, of your sales and marketing alignment efforts.

  • Misalignment between sales and marketing technologies and processes costs B2B companies at least10% of revenue per year.
  • When sales and marketing teams work together, companies see a 36% higher customer retention rate and a 38% higher sales win rate.
    source
  • Companies with a poor sales and marketing alignment strategy see a 4% revenue decline.
  • B2B organizations with tightly aligned sales and marketing operations achieve a 24% faster three-year revenue growth and a 27% faster three-year profit growth.
    Source
“The new reality is that marketing needs to know more about sales, sales needs to know more about marketing, and we all need to know more about our customers.”
JILL ROWLEY | FOUNDER AND CHIEF EVANGELIST, #SOCIALSELLING

Maximize your Sales and Marketing ROI in three phases.

Design Phase

Design Phase

Discovery and Planning
  • We get started by learning about your existing processes and technology stack, identifying opportunities to save time through automation.
  • We then identify which elements of your marketing and sales activities have the biggest opportunities for impactful improvement.
  • Following Hubspot's and Salesforce's best practices, we create an integration plan uniquely designed for your company's needs.
Capture2

Build and Scale Phase

Implementation and Workflow Automation
  • In phase 2, we get to work developing the actual integration solution using Salesforce’s Programming language, APEX.
  • Next, we utilize state of the art integration tools and API’s to connect the various software across your technology stack.
  • Finally, we set up lead scoring and automate routine processes to maximize the efficiency of your teams efforts.
Capture3

Process Optimization Phase

KPI’s, Reporting, Assessment, and Analytics
  • After the solution has been implemented, we circle back and ensure all KPI’s, reporting tools, and analytics are functioning as intended.
  • We review what’s working, what needs to be improved and identify additional opportunities to streamline processes or procedures.
  • We make sure the intelligence produced by your integrated solution is easily understood and available to answer your teams' strategic questions.

Integration Blueprint for Pardot-SFDC and HubSpot-SFDC

Pardot Salesforce Integration

B2B Marketers know that we need to work more closely with our sales teams if we’re going to have a chance at keeping up the kaleidoscopic demands of our buyers. Our prospects and clients make up our target audience, and we need to move beyond basic sync integration to invent processes.

LEARN MORE

Hubspot Salesforce Integration

Thousands of companies in the US alone have subscribed to the services of Salesforce and Hubspot or Pardot. Unfortunately, current integration scenarios only “map and sync” data between the two platforms. This alone won’t suffice and an expert level approach is often times required.

LEARN MORE
HS-PARDOT-and-Salesforce

38%

higher win rates after alignment

28%

more  opportunities after automation

25-Day

Shorter Sales Cycyle

128%

marketing-influenced revenue increase

Take The Next Step

58482f67cef1014c0b5e4a81

Salesforce Products

Join the family of more than 150,000 Companies who are blazing their trails to success.

If you’re not using Salesforce CRM yet, that’s the first place to start.  Ask us about Salesforce products, pricing, implementation, or anything else. Our advisors are here to help you chart a course to success.

Salesforce consultation
Untitled-2

Marketing Cloud Integration

Over 100,000 companies are enhancing their customer's experience using Hubspot and Pardot.

Are you taking advantage of a marketing cloud? Cetrix is the only Salesforce enablement solution on the market that solves the root cause with a defined, developed methodology that provides an infrastructure to streamline integrated platforms to their full capacity.

Request quote 
people-working-together-icon_87542

Salesforce Predictive MarTech Alignment

Hop on a quick call with us and learn more about creating a complete solution for your company.

Are you ready to take your company to the next level with Salesforce Predictive MarTech Alignment? Our solution integrates your entire technology stack, empowering your team with better data and holistic insights into the results of their efforts. Let's build a customized solution together. 

Book for a time

Turbocharge Your B2B Sales And Marketing Alignment

The Ideal Solution:

Pipeline Marketing + Smarketing + Analytics

Our solution enables your sales and marketing teams’ to focus on identifying their best opportunities, virtually impossible if you haven’t created an integrated application environment for your organization. Unfortunately, current out of the box solutions only “map and sync” data between the two platforms won’t suffice. We offer a custom methodology that provides an infrastructure on which to streamline both platforms to their full capacity. Some of these benefits include:

  1. Improving the customer experience by responding to customer requests and behaviors in real time.
  2. Providing sales teams with better-qualified leads
  3. Sales teams will be able to respond to leads more quickly, engaging customers more effectively, and putting the company ahead of their competition.

LEARN MORE

WATCH HubSpot Smarketing

What is Smarketing?

Smarketing (sometimes referred to as s-marketing or SMarketing) is the process of integrating sales and marketing efforts within an organization. B2B Smarketing is bringing a sales team into alignment with a marketing team, forming a sales and marketing ("Smarketing") team with common goals and identified opportunities. This is achieved through frequent communication, the establishment of mutually integrated roles, and accountabilities shared by all teams.

Cetrix Clients

Take the Next Step

58482f67cef1014c0b5e4a81

Salesforce Products

Join the family of more than 150,000 Companies who are blazing their trails to success

Ask about our products, pricing, implementation, or anything else. Our advisors are here to help you chart a course to success.

Salesforce consultation
Untitled-2

Sales Alignment Solution

Platform Integration Solutions

Cetrix is the only Salesforce enablement solution on the market that solves the root cause with a defined, developed methodology that provides an infrastructure to streamline integrated platforms to their full capacity.

Request quote 
people-working-together-icon_87542

Have Any Questions?

Hop on a quick call with us.

 Share your requirements with our domain experts Book for a Time

Book for a time