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Cetrix Cloud Services Building Better Sales and Marketing Alignment

The line between marketing and sales is blurring. We help you build more alignment to better serve your company and your customers.

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The Modern Buyer Has Changed with Jill Rowley SocialSelling

"The buyer has changed more in the past 10 years than in the past 100. The modern buyer is digitally driven, socially connected, mobile, and empowered, with nearly unlimited access to information and people.

The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing, and we all need to know more about our CUSTOMERS."

~ JILL ROWLEY | FOUNDER AND CHIEF EVANGELIST, #SOCIALSELLING

Organizations with tightly aligned sales and marketing functions enjoy 36% higher customer retention rates and 38% higher sales win rates.

Aligning marketing and sales functions is one of the most impactful drivers of an unparalleled customer experience and long-term business success.

SALES AND MARKETING ALIGNMENT FOR SUCCESS

Better Results. One Solution.

As sales and marketing teams become more and more closely integrated and intertwined, they face the challenge of integrating their marketing and sales management systems and processes.

That's where we come in!

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BETTER LEAD PROSPECTING

Leverage the right set of customer interaction data and benefit from a significant competitive advantage.

 

 

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PIPELINE OPTIMIZATION

Use business insights and intelligence to empower your marketing and sales teams. Better information means better decisions, which improves performance throughout the entire pipeline.

 

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INTEGRATED LEAD NURTURING

Are your leads being strategically nurtured? Research conducted by Forrester has shown that marketers see an average 20% increase in sales opportunities from cultivated vs. non-nurtured leads.

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The Cetrix Way

Our three phase methodology replaces the traditional sales funnel with the complete customer journey. Better communication, more efficient automation, keener insights, and data driven decisions all work together to meaningfully connect you to more customers.

Design Phase

DESIGN

Expert Guidance

We examine what leading organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools, resources, and best practices from Hubspot and Salesforce in order to build a customized plan that’s specific to your needs

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SCALE

Achieve Your Goals

With decades of experience, our team has the capabilities and expertise to take your business to the next level. We’re proud to help shape and improve how our client’s connect with today’s wired customers. At Cetrix Cloud Services, we combine our insights and skills to transform and scale your processes and strategies, and in turn, your company.

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OPTIMIZE

Plan for Ongoing Success

We examine what organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools and global resources in order to understand the implications of every choice our clients can make. Get in touch to learn more about how this service can help you.

Don't just take our word for it

MarkPendolino_PTP_100
Cetrix was a pleasure to work with, always very communicative, thorough and on time with deadlines. He is a busy man for good reason. I look forward to working with them again.

Director of Marketing - Performance Technology Partners, LLC

MasonSmallLynn_Rogers&Gray_100
Mark integrated Pardot into our Salesforce environment for us quickly and efficiently. Job performed exactly as needed.

Sr. VP Business Development - Rogers & Gray Insurance

TeddyTeece100
Cetrix has been great to work with. I can say for certain that I would not have been able to wade into the deep waters of Salesforce without their guidance. Fortunately they made themselves available to answer all my questions - from the basic to the complex - always with patience and understanding. I look forward to working with Cetrix again in the future.

Entrepreneur in Residence - Propeller Venture Capital

BrianScopinich_HBG_100
Cetrix was a pleasure to work with. Very attentive to detail and came up with more than one potential solution to the problem we contracted with him to assist with. Provided daily updates to the task at hand. Highly recommended.

Director of Technology - Healthy Business Group, LLC

Get in Touch!

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